Hello, I am looking for someone to write an essay on Marketing and Promotion:To be an arts administrator. It needs to be at least 1250 words.The arrival of newer forms of media have revolutionized marketing and advertising in the modern century however these present opportunities as well as challenges for marketing effectively.Artists have been closely associated with advertising when one gets to speculate on the early procedures of advertising and promotion. This is clearly evident in the acceptance of billboards and hoardings as a form of mural art. Calkins was the first to realize this after the billboard was going through a tough time in the advertising history when many people were thinking of getting rid of the form of advertising (Bogart, 1995). Calkins proposed that seeking the services of mural artists would be a far better option than getting rid of billboards (Bogart, 1995). This gave rise to creative billboards that were not only visually pleasing but also engendered certain appeals in their form that aroused emotions and were meant to persuade the target market. Thus, there started a synchrony between art, illustration, and advertising that aimed to interest, persuade, and generate a desire within the target.Art and advertising has enjoyed a close association. The arrival of new media has greatly transformed the realm of marketing and promotion. Apart from being involved in the execution process of effective advertising, art itself has become an abstract object for promotion and advertising. The art objects for advertising could include an artist, a collection of artistic artifacts in a museum, artworks in a gallery, Avant Garde, and so on. The nature of the object to be promoted greatly impacts the method employed in order to market a product. In this case, an art piece that has to be marketed will use a different strategy than marketing, say, a car. Artistic products require different strategies and tactics in order to promote them to their target audiences. So is the case
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